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Green finance vs. ESG: What’s the difference?

Victoria Ebel, Appian
March 29, 2023

As interest in the topics of sustainability and responsible investing has grown, two terms that have gained popularity are "green finance" and "ESG." While they may sound similar, there are some important differences between the two concepts.

[ How can financial organizations galvanize ESG and green financing efforts? Get the eBook. ]

What is ESG?

ESG stands for environmental, social, and governance. ESG is a framework used to evaluate the sustainability and social impact of a company's operations. ESG finance, also known as sustainable finance, is a broad term that encompasses a range of financial products and services that take environmental, social, and corporate governance factors into account when making investment decisions.

ESG is often used as a tool for investors to evaluate a company's long-term corporate sustainability and risk profile. ESG finance may include investments in companies that have strong corporate governance and environmental and social performance or sustainable investing in funds or bonds that support sustainable development projects.

What is green finance?

Green finance, on the other hand, specifically refers to financial products and services that are designed to help address environmental factors and climate-related risks. This can include sustainable investments in renewable energy, green bonds, energy-efficient infrastructure, and green technologies. The goal of green finance is to provide capital for projects that help reduce carbon emissions and promote a more sustainable economy.

Green finance vs. ESG.

While both green finance and ESG are focused on sustainability, they differ in their approaches. Green finance is primarily concerned with providing financial support to sustainable projects and technologies. ESG is more focused on evaluating companies based on their corporate sustainability practices and governance structures.

Another important difference is that green finance is primarily focused on environmental and climate-related risks. ESG, however, takes a more holistic approach and considers social and governance factors as well.

It is worth noting that there is some overlap between the two concepts. For example, a company that is considered to have strong ESG practices may be more likely to receive funding from green finance investors. Similarly, a project that is funded through green finance may be evaluated based on its ESG impact.

Addressing challenges to implementing green and sustainable finance.

Implementing green and sustainable finance practices can be challenging, particularly in terms of data collection and analysis, compliance and reporting, and customer service. Process automation can be a useful tool for addressing these challenges and helping market participants incorporate sustainability into their business models.

Data collection and analysis: One of the main challenges in green and sustainable finance is collecting and analyzing large amounts of data from various sources. A platform for process automation with data fabric technology can play a key role here, helping banks integrate  data from disparate sources and create a unified view.

Process automation can also be used to automate the data collection process, reducing the time and resources required. Additionally, automated data analysis tools can help financial institutions quickly and accurately analyze data and identify trends and insights that can inform green investment strategies.

Compliance and reporting: Another challenge in green and sustainable finance is complying with regulatory requirements and reporting standards. Process automation can be used to automate the compliance and reporting process, ensuring that financial institutions meet regulatory requirements and report accurately and efficiently. Automated compliance and reporting tools can also help financial institutions identify and address potential compliance issues before they become major problems.

Customer service: Providing high-quality customer service is essential in green and sustainable finance, as customers expect financial institutions to be knowledgeable about the sustainability issues and responsive to their growing expectations. Process automation enhances customer service by allowing customers to quickly and easily get the information they need.

Streamlining the investment process: Finally, process automation can be used to streamline responsible investment processes by allowing financial institutions to make better-informed sustainable investing decisions more quickly and efficiently. Automated investment analysis tools can help investment firms evaluate investment opportunities, while automated risk management tools can help them identify and mitigate potential risks.

Across the financial sector, process automation can be a powerful tool for sustainability initiatives. By automating data collection and financial analysis, compliance and reporting, customer service, and investment processes, financial institutions can become more efficient, sustainable, and profitable in their green and sustainable finance activities.

Learn more about how to improve green and sustainable finance initiatives with the power of automation: Get the eBook