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Total Experience: Crafting Engaging Digital Interfaces for a Unified User Experience

John Rogers, Senior Manager, Product Management at Appian

This session focuses on a holistic approach to creating engaging user experiences across digital touchpoints in a Total Experience. We will delve into the strategies for building intuitive interfaces for both web and mobile devices, aiming to elevate interactions for both external and internal users. Learn how a Total Experience approach can harmonize customer and employee experiences, driving increased satisfaction, productivity, and brand loyalty.