There are many reasons why organizations use BPM platforms.
But at the end of the day, former Gartner analyst Jim Sinur told BPM.com that it simply boils down to the fact that humans can't keep up with the growing pace of data and information they need to improve business.
Sinur said that BPM has the ability to gather key information, recognize emerging patterns and then analyze that data so companies can make better decisions in the future.
In order for this to happen, organizations need to choose and implement BPM software that provides control in order to determine that a certain process is being followed and visibility to see how information is moving through the process.
Once the information is processed and analyzed, organizations can glean clues as to what needs to be done and then react in real time, which in turn improves customer satisfaction rates.
But BPM goes beyond simple analysis of what customers want or determining current marketplace trends.
On top of customer satisfaction, Sinur said that organizations can gather key information to also better support collaborative knowledge, provide agility and speed to reach goals and help develop better practices so employees can work more efficiently and effectively.
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